Principles of marketing / (Record no. 859)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00637nam a2200229 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | (BD-SpBAUS) |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240821111914.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240821s2023 ii a|||| |||| 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789357055215 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BD-SpBAUS |
| Transcribing agency | BD-SpBAUS |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 23 |
| Classification number | 658.8 |
| Author mark and year | PRI 2023 |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of marketing / |
| Statement of responsibility, etc. | Philip Kotler ... [et al.] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 19th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Chennai ; India : |
| Name of publisher, distributor, etc. | Pearson, |
| Date of publication, distribution, etc. | c2023 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 736 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | includes index and references |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 9 (RLIN) | 2049 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler, philip |
| 9 (RLIN) | 2050 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Shelving location |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | BAUST Central Library | BAUST Central Library | 05/30/2024 | Modern | 2095.00 | 658.8 PRI 2023 | 13731 | 08/21/2024 | C-1 | 08/21/2024 | Books | |||||
| Dewey Decimal Classification | BAUST Central Library | BAUST Central Library | 05/30/2024 | Modern | 2095.00 | 658.8 PRI 2023 | 13732 | 08/21/2024 | C-2 | 08/21/2024 | Books | General Stacks | |||||
| Dewey Decimal Classification | BAUST Central Library | BAUST Central Library | 05/30/2024 | Modern | 2095.00 | 658.8 PRI 2023 | 13733 | 08/21/2024 | C-3 | 08/21/2024 | Books | General Stacks |